The Access Bank SME Digest radio show returned with a discussion on “New Year, New Wins: Turning Big Goals into Business Success.” The guest, Jonathan Ikeolumba, a seasoned finance and strategy consultant, shared insights on the economic outlook for MSMEs in 2025, emphasizing government spending in sectors like education, agriculture, and energy as opportunities for businesses.
He highlighted key strategies for SME growth, including setting clear, realistic, and measurable goals, leveraging technology for efficiency, improving customer engagement, and ensuring financial health. He also emphasized the importance of innovation, cost management, and partnerships in navigating Nigeria’s tough business environment.
Jonathan advised breaking big goals into smaller, achievable milestones and utilizing digital tools, AI, and automation for marketing and operations. He stressed the importance of customer service and market research in building a loyal customer base.
The show also featured an announcement about Access Bank’s Diamond Business Advantage accounts, offering discounted transaction fees, business loans, workshops, and other SME support services.
The key takeaway: SMEs should be strategic, adaptable, and leverage technology and partnerships to achieve sustainable success in 2025. 
Join us next Tuesday by 7pm on Classic 97.3fm for yet another great discussion as it regards your business success.
Missed the show? Listen Below