Yahoo! was once valued at $125 billion…
A few years later on 2016, Verizon announced the acquisition of Yahoo’s Internet business for $4.83 billion.
What happened?
Yahoo! focused their efforts on becoming a media company, undervaluing the importance of relevant search results to their users.
Meanwhile, Google focused their efforts on becoming the best search engine — obsessed on PLEASING THEIR USERS and won the game.