Don't Miss
MSME Business Tips: How to calculate your profit
Many small business owners know little or nothing about calculating their business profits. A lot of them do not know the difference between gross...
Entrepreneurship
Thriving in Tough Times: How SMEs Can Scale and Succeed Against All Odds
Every entrepreneur faces challenges, but thriving in tough economic conditions requires strategy, adaptability, and resilience. This was the central theme of the latest episode...
SME Digest Radio Show with PwC
In this episode of your favorite business show on radio, Taiwo Oyedele, Head, Tax & Corporate Advisory Services, PwC Nigeria discussed on Tax issues...
NEWS
Grow Your Business
What The 1% Do With Their Time Compared to the 99%
The 99% work following a linear formula:
Skill × Time = Paycheck
There’s NO leverage in that equation.
So, what is that thing the 1% do that...
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HOW TO...
SME DIGEST SHOW
SME Digest Radio Show with Pat Utomi
With the recent ban of motorcycle, popularly known as 'okada' in Lagos which affected the newly bike hailing companies, it is out-rightly confirmed that...
Marketing
Marketing Your Business on a Shoestring Budget
Are you low on marketing budget, this article will show you 7 ways to effectively market your business on a shoestring budget. Whether you're...
Airline Exposure Strategy You Should Start Implementing in your Business Right Away
Airline companies have a strategy which I will call the "Exposure-Strategy". Here's how the strategy is deployed...
For people who board Airplanes, you must have noticed something, most of the...
Is Price Reduction a Good Business Strategy?
If we are like everybody else –– just CHEAPER... we will end "smashed" on the ground.
Price as a competitive advantage is NOT a sustainable...
7 Effective Ways SMEs Can Attract Potential Customers
One of the most important components of your business's success is marketing. If you don't promote your business, no one will ever know about...
How Much Should an Early Startup Business Spend on Marketing?
Your startup will look like a beautiful bonfire for a few days.
You will feel very happy making “marshmallows and smokes.”
Then… as the wood consumes,...
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IT Corner
Now that businesses have gone online (I hope your business is online tho), it is very much necessary to build trust and credibility in...
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